ILARIA - Sales & Marketing graduate AT Mirabaud Asset Management
SITUATION BEFORE COACHING
WHAT WE WORKED ON
Just in 2 months of coaching Ilaria has secured Sales & Marketing graduate position in Mirabaud Asset Management.
Graduate with an MSc in Management and BSc in Economics and Management, unemployed.
Ilaria came to me feeling completely lost and unmotivated. Being a top student and recent graduate she couldn’t understand why her applications were not successful. Always being a high achiever but not being able to secure a job after graduation made her feel as she was letting her family down in addition to feeling very disappointed about herself. She was scared that she was not good enough to secure a position in the financial industry and didn’t know what else she could do.
These were the reasons why Ilaria hasn’t been as successful as she wanted:
• She had a very negative mindset
• She lacked confidence in her own abilities
• She didn’t have a targeted approach, research and application strategy
• She didn’t understand how to “sell herself” effectively while writing cover letters and answering application and interview questions
• She lacked confidence and ability to present herself at interviews
We started with working on creating a positive mindset and boosting Ilaria’s confidence. Through the carefully designed exercises I helped her to identify her achievements which not only helped Ilaria to create targeted and accomplishment based CV but also boosted her confidence. Together we created a job search strategy with weekly application targets to keep her focused and eliminate “I don’t know what to do next” thoughts. I taught Ilaria how to demonstrate a genuine interest in her chosen industry, company and position. I also explained how to demonstrate she was the best candidate for the job. I revised all her cover letters and applications before she made any applications and I was there for her to guide, motivate, inspire and encourage her when she would start self-doubting herself again. In 2 weeks of actively making applications she started receiving interview invitations. Together we prepared for 3 interviews, I’ve helped her to create her unique personal story to emphasise her skillset and prepare examples to competency and strength based questions. I’ve conducted mock interview practices where I provided feedback on what needs to be improved. She started feeling more and more confident after each interview and the 3rd interview was a success – she was offered a graduate role in Sales & Marketing in Mirabaud Asset Management. And it only took her 2 months of intensive coaching to see the results.
Undoubtedly securing a graduate position just after 2 months of coaching is a fantastic result in itself but the change of her mindset and new gained confidence can’t be underestimated either. Just in 2 months Ilaria went from a lost and scared graduate to a confident and determined young professional. Her confidence and self-belief will help her to build a successful career.
“Thanks a lot Evelina for today and for all our sessions, I loved working with you. You’re so good at understanding people and I can tell as you got me. I was so unmotivated for many reasons and you really helped me out. Thanks again.”